Fri, 18 May 2018
Would you say you're applying a strategic content marketing plan for your business?
Do you struggle to create traffic-driving, high-quality content?
This week on the podcast, I’m joined by Tyler Hakes, Strategy Director and Principal at Optimist, and his nearly ten years of experience helping start-ups, agencies and corporate clients with their strategic content marketing and search engine optimization. During the show, Tyler explains to us the importance of developing a robust strategy and establishing purpose when creating lead-generating content. In this episode, we’ll deep-dive into strategic content marketing, the importance of tailoring your content to your target channels, and the ever-changing world of SEO.
Let’s do this!