Casual Fridays Podcast

Find yourself struggling when putting together proposals for your business?

Do you wish you could streamline the process and increase your close rate?

Writing proposals isn't typically a favorite activity. Most businesses use a boiler plate, and fail to customize each proposal they send out. Using a tool like Proposify can make proposal writing easier and help you close more deals.

This week on the Social Media Social Hour, I discuss how to create proposals that close with Kyle Racki.

Let's do this!

Direct download: Kyle_Racki.mp3
Category:Podcast -- posted at: 3:00am PST

Have you heard of social selling, but aren't sure what it is?

Did you know you can use social media platforms like LinkedIn for lead generation?

Social selling might be a buzzword in the social media marketing industry, but the concept and practice are very relevant. Every day, brands are leveraging LinkedIn and other social media platforms to generate leads and grow their business.

This week on the Social Media Social Hour, I discuss social selling ninja tricks for LinkedIn
with Viveka von Rosen.

Let's do this!

Direct download: VivekaVonRosen.mp3
Category:Podcast -- posted at: 3:00am PST

Have you heard about virtual and augmented reality, but aren't really sure what it is?

Are you interested in ways you could integrate VR and AR into your business?

With the introduction of games like Pokémon Go and 360-degree video, it looks like brands are going all in the virtual and augmented reality space. As the functionality and tools develop, it's important to stay in touch with how this may effect your business.

This week on the Social Media Social Hour, I discuss augmented reality and virtual reality: what marketers need to know featuring Cathy Hackl.

Let's do this!

Direct download: Cathy_Hackl.mp3
Category:Podcast -- posted at: 3:00am PST

Have you began planning your social media strategies for 2017?

Are you taking into account social media predictions?

With 2016 in the rearview mirror, it's time to start putting together your content strategy for 2017. To make planning a little easier, we've put together a list of actionable social media marketing predictions for the new year.

This week on the Social Media Social Hour, I am joined by Bree Kelley, community manager at Casual Fridays, to discuss 7 social media marketing predictions for 2017.

Let's do this!

Direct download: 2017_Social_Media_Marketing_Predictions.mp3
Category:Podcast -- posted at: 3:00am PST

Have you tried leveraging influencer marketing for your business?

Are you looking for ways to get the most out of your influencer relationships?

Influencer marketing is a great way to extend your reach to a highly engaged audience through trusted influencers. Since people trust recommendations 95% more than branded content, (even if the recommendations come from someone they don't know), it's worth exploring for your brand.

This week on the Social Media Social Hour, I discuss insider tips and tricks to influencer marketing featuring Josh Hager .

Let's do this!

Direct download: Josh_Hager.mp3
Category:Podcast -- posted at: 3:00am PST

Are you working to incorporate more video into your content strategy?

Have you ever considered adding screencasting to the mix?

From heavily produced to live, it's clear that video is here to stay. Live videos can be unpredictable and difficult to plan for, while heavily produced videos require significant time and resources. Screencasting offers an innovative balance between the two, that's sure to drive engagement from your target audience.

This week on the Social Media Social Hour, I discuss how to how to create more content with screencasting featuring Steve Dotto.

Let's do this!

Direct download: Steve_Dotto.mp3
Category:Podcast -- posted at: 2:01pm PST

Have you incorporated live-streaming into your content strategy? Have you determined the best ways to measure the success of your live videos?

As brands continue to embrace live-streaming, finding ways to show ROI are critical. Delmondo is looking beyond video views, and developing a new standard of metrics for the live video space.

This week on the Social Media Social Hour, we discuss live video analytics: what marketers need to know with Nick Cicero.

Let's do this!

Direct download: nick-cicero_2-final.mp3
Category:Podcast -- posted at: 1:55pm PST

Have you been using Facebook ads to grow your B2B business? Are you looking for ways to improve your Facebook ad conversion rates? Over 70% of Americans over the age of 13 are on Facebook. While many believe that Facebook ads are only meant for B2C businesses, it’s hard to believe that all of those […]

The post How to Create B2B Facebook Ad Campaigns That Convert appeared first on Casual Fridays.

Direct download: Brian-Carter.mp3
Category:Podcast -- posted at: 3:00am PST

Are you looking to stay up-to-date on the latest social media news? Do you struggle to pick which media sources to subscribe to? Staying informed on an ever-changing industry can be difficult and time consuming. It’s important to make sure you’re adapting to the latest trends, and providing your clients with the most accurate information. We’ve […]

The post 19 Blogs Every Social Media Marketer Should Subscribe To appeared first on Casual Fridays.

Direct download: SMSH_152_-_19_Blogs_Social_Media_Marketers_Should_Subscribe_To.mp3
Category:Podcast -- posted at: 3:00am PST

Have you considered launching a podcast? Have you thought about ways you could grow your podcast through social media? 23% of the people in the United States listen to podcasts. As that percentage continues to rise, now is a better time than ever to start a podcast for your business. This week on the Social […]

The post How To Grow A Podcast Audience With Social Media appeared first on Casual Fridays.

Direct download: SMSH_151_Tina_Muir.mp3
Category:Podcast -- posted at: 3:00am PST