Social Media Social Hour Podcast: Social Media Marketing | Content Marketing | Facebook Marketing | Instagram Marketing

Is your business looking to hop on the Pokémon Go bandwagon? Are you trying to catch ’em all while boosting your sales? We can’t avoid it. Out of nowhere, Pokémon Go has taken over our Facebook feeds, sidewalks, and the lobbies of our businesses. Brick and mortar stores are purchasing “lures”, and brands across industries are incorporating […]

The post Pokémon Go Marketing: What Brands Need To Know appeared first on Casual Fridays.

Direct download: Vincent-Orleck-PokemonGo.mp3
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[ As the events of the past week remind us, we still have a long journey in front of us as a country. We can do better. While this podcast was scheduled months in advance, we’ve moved forward as planned. We hope social media can continue to connect us all and build bridges not walls. […]

The post How the Azusa Police Department Uses Social Media To Connect With Their Community appeared first on Casual Fridays.

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We’re pumped to have another Social Media Day San Diego in the books! If you were unable to attend the event, no worries. We’ve got the official recap that’ll make you feel like you were there. This week on the Social Media Social Hour, I am joined by Mitch Jackson and Bree Kelley for the Social […]

The post Social Media Day San Diego 2016 Recap appeared first on Casual Fridays.

Direct download: SMDAYSD2016.mp3
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Previously on the podcast, we broke down the 8 findings about the future of social media, based on a report put together by our friends at Social Fresh. This week, we sat down with their founder and CEO to get his take on the data. In this episode of the Social Media Social Hour, I am joined […]

The post Behind the Data: A Quantitative Look at the Future of Social Media appeared first on Casual Fridays.

Direct download: SMSH-131-JasonKeath.mp3
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Are you looking to enhance your Snapchat content? Have you mastered all of Snapchat’s hidden features? As Snapchat becomes more popular, many brands are working on developing content strategies on the platform. Unfortunately, not all of the features that can make your content “pop” are obvious to the daily user. Fortunately, we have you covered. This week on […]

The post 7 Snapchat Tricks You Probably Didn’t Know appeared first on Casual Fridays.

Direct download: SMSH-130-Snapchat-Tricks.mp3
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Are you struggling to keep up with the hottest marketing trends? Have you considered analyzing the consumer, opposed to the tactics and tools? In the social media and marketing industries, the most popular tools, tactics, and channels are ever-changing. Often times as marketers, we find ourselves distracted by the latest shiny object, and fail to pay […]

The post 5 Consumer Trends Marketers Need To Know appeared first on Casual Fridays.

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Are you keeping up with Instagram’s latest updates? Are you adapting your Instagram marketing strategy to fit their newest rules? With all of the recent updates like the roll out of Instagram for Business, carousal ad updates, and their new logo design, it’s hard to predict what Instagram will come up with next. To ensure that […]

The post The New Rules of Instagram Marketing with Sue B. Zimmerman appeared first on Casual Fridays.

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Last week, the internet became captivated with Candace Payne’s positive outlook and infectious laugh while sporting a Chewbacca mask, during a Facebook Live video. After accumulating over 150 million views in just two days, it’s clear that her live stream was a mega hit. What can social media marketers learn from the latest viral video […]

The post 4 Takeaways For Marketers From The Chewbacca Mom’s Viral Video appeared first on Casual Fridays.

Direct download: ChewbaccaMomViralVideo.mp3
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Are you looking to provide your customers with outstanding customer service? Are you seeking ways to integrate social media into your customer service plan? Throughout the years, customer service has been a crucial component of doing good business. Now more than ever, brands are being put onstage by their customers via social media, and are […]

The post 5 Step Plan For Outstanding Customer Service appeared first on Casual Fridays.

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Have you jumped onboard with Snapchat, but no one is viewing your snaps? Are you looking for ways to grow your Snapchat following? Unlike other social networks, Snapchat offers the unique challenge of limited discoverability. This requires social media marketers and “snapchatters” to develop creative ways to promote their Snapchat accounts and grow their follower base. This […]

The post 7 Ways To Grow Your Snapchat Following appeared first on Casual Fridays.

Direct download: 7_Ways_To_Grow_Snapchat_Audience.mp3
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